BITS| Whitney a la Carte, Hirst a Gamble, Saatchi Can’t Give it Away, Joan Mitchell

Who can resist that cute little interFACE?

Whitney: Curate Your Own Membership

The Whitney is offering a new a la Carte Membership that they are selling as Curate Your Own Membership. But is it any different than tiered memberships where customers pay more to get more benefits?

Core Memberships are $85 individual or $125 Dual with one add on “Series” free, and others available at $45/each. With Social, Insider, Learning, Family, and Philanthropy add-ons, you can pay for one, two, or three of them.

Sounds like a three tiered membership to me – even if it is wearing black Prada: you can have customized memberships at a cost ranging from $85 to $265 for individual ($125 to $305 for dual) depending on how many add-ons you like.

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